It has been quite come time that 3G has been launched by MTNL delhi , but apart from video calls and high speed internet there were very few VAS applications based on 3G . But now MTNL delhi has come out with a host of value added services based on 3G as well as WAP. MTNL has partnered with VAS service provider Spice Digital to launch these innovative services on 3G platform for the first time.
In 3G category it has introduced services such as Video on Demand. Video Avatar, Video greeting, Live aarti and Video handicam. To access these services subscribers have to dial 56300 with charges of Rs 2/min. Otherwise one also subscribe at Rs 30/ month for each service or Rs 50/month for all services.
Customers can access various videos which are available with MTNL with video on demand service. Through video greetings one send greetings in video format which is one of its kind and innovative way of expressing feelings to loved ones. With live aarti subscribers will be able to view live aarti being performed at various temples in India. Video handicam will allow subscribers to record and upload videos which can be shared with others.
MTNL has also launched youtube uploads, Video SMS and video conferencing. Dial code to access these services is 54848 which is charged at Rs 2/min.
Mobile TV has been already been introduced some time ago. Subscribers can access this by dialing 53388 which charges at Re 1/min.This service is also available through subscription at Rs 50/ month.
In wap category it is offering services like games download, bhakti, video on demand and movie clips..The wap http://mtnlbuzz.com will provide access to these services. Data usage is charged at 1p/10KB
Such innovative Value added services based on 3G platform has a very important role to play in making 3G more popular among youth. Similarly there will be demand for applications for enterprise and SMEs based in 3G which will add more colors to the rapidly changing landscape of telecom. Imminent introduction of MNP followed by 3G auction will compel telecom operators to introduce out of the box solutions for different segment of the society.
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