Tata Indicom Launches ‘Power of Two’ Contest : chance to meet Virendar Sehwag and Irfan Pathan
Tata Indicom, the CDMA brand of Tata Teleservices Limited—India’s fastest-growing pan-India dual-technology telecom service provider has launched—‘Power of Two’— an exciting new contest; wherein winners can meet the cricketing greats Virendar Sehwag and Irfan Pathan or stand to win a Total of 2 lakhs in cash. The contest aimed at cricket crazy fans across India has been developed to promote the unique offerings of Tata Zone and allows subscribers with maximum downloads of ringtones, wallpapers, applications, games to accumulate points. Subscribers with maximum points will have to complete the slogan ‘I like TATA Zone because…’ and the top two entries will get an opportunity to spend some time with Irfan or Virendar. The next top two scorers will be rewarded with a cash prize of 1 lakh each. This contest is open to all existing Tata Indicom pre-paid and post-paid subscribers till July 15, 2010.
Announcing the offer, Mr. S Ramakrishna, Regional Head, South East, Tata Teleservices Limited, said, “Cricket is not just a game in India, rather it the bridge that cuts across barriers and unifies people in the one moment of magic. This contest is our way of bringing cricketers and their fans together and adds a new dimension to the already exciting and entertaining sport.”
To participate in the contest, subscribers have two options: One, subscribers can download maximum content/ applications from Tata Zone and complete a slogan ‘I like Tata Zone because………….’ on Tata Indicom website; Two, the subscribers can also participate via IVR by dialing the short code 12921 and subscribe to ‘Nazara Sehwag Pack’ to record the same slogan in their own voice and will be charged 60 paise/minute.
“We are sure that our subscribers will have fun downloading and participating in the contest. Moreover meeting Sehwag & Irfan Pathan and winning cash prizes of upto 1 lakh adds to the fun and we are confident that this contest will enjoy immense popularity amongst our subscribers,” he added.
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