Aircel awarded CMAI 5th National Telecom Award for ‘Innovation in VAS’

GSM operator Aircel, has been awarded CMAI 5TH NATIONAL TELECOM under ‘Innovation in VAS’ category. Aircel has won this coveted award for its Value added service  ‘Facebook Voice Updates’ on mobile which allows its users to connect to their family and friends on Facebook  in their own voice, even without internet access on their mobile phones, Although this VAS is now available with all major telecom operators Aircel was the first company to launch this unique offerings for its mobile customers in India.

Mr. Jyotiraditya M Scindia, Hon’ble Minister of State for Commerce and Industry and Mr. Sachin Pilot, Hon’ble Minister of State for Communications & Information Technology presenting the CMAI 5th National Telecom Award for ‘INNOVATION IN VAS’ to Mr. Rahul Saighal, CMO, Aircel Ltd.

The product is quite easy-to-use – for example, to broadcast what any message , users need to simply short code to record their  voice message, and post it as their  status update on Facebook. Then the user’s  friends will then receive an SMS alert about the new status update, to which they can reply with their own voice updates on Aircel. It offers to open a world of possibilities for all to connect, share, and socialize in a quick and more personal manner which spells efficiency as you multi-task your way through various activities during the day. Also, Facebook Voice Updates on Aircel does not require access to mobile internet, which makes it more user- friendly and provides larger access


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