Idea Cellular tops MNP Chart with net gain of 9.28 Lakhs customers

It seems Idea Cellular’s latest “India 3G pe Busy” Ad campaign is being taken seriously by mobile customers. The recent Mobile Number Portability (MNP) data reveals the fact and success of this Ad campaign. As per exclusive MNP data as on 31st July’2011, Idea Cellular tops the MNP chart with net gain of 9.28 lakhs customers. These customers have opted Idea by switching from their existing mobile service provider. Idea has net gain of 9.28 lakh customers ahead of Vodafone which has net gain of 8.07 lakh and  Airtel at third place with net gain of 7.20 lakh. Cirlces which have showed highest gains for Idea are Maharashta, Karnataka, Tamil Nadu,Andhra Pradesh and Madhya Pradesh.

Reliance Comm, the biggest MNP looser is facing the heat and continues to lose more customers from both of its GSM and CDMA services. It has overtaken state run telecom PSU BSNL in losing maximum number of customers to other operators. While Reliance GSM’s arm net loss of customers stands at 6.17 lakh its CDMA unit’s net loss stands at 5.93 lakh customers making the total net loss of 12 lakh customers to other operators. BSNL’s net loss stands at 6.02 lakh customers in which maximum loss has been from the circles of  Punjab, Haryana and Karnataka.The only three circles where BSNL has gained customers  are Andhra Pradesh, Kerala and Orissa.

Operator MNP Net Gain
Idea Cellular














Reliance CDMA




Reliance GSM


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Zainul lbad is a management graduate and tech enthusiast. He shares keen interest in exploring mobile gadgets, telecom technologies and applications.