For quite some time, the brand campaigns of Idea cellular have yielded good result for the brand in terms of dragging customer attention ,increasing recall and generating positive brand preference. No Idea, Get Idea, India 3G pe Busy are classic campaigns...
MTS, the CDMA based data & voice telephony brand of SSTL, has slowly built a market share amidst stiff competition and now raring to challenge other bigwigs in the industry. To pursue that strategy & better connect with youth audience, MTS has...
Idea Cellular has taken a route and is sticking to it in its promotional campaigns. It has been quite some time, since Idea cellular embarked on the theme of providing telephony solution to some social issues in ‘ What an Idea Sirji Campaign’...
Sony Ericsson today announced extension of its deal with world number one tennis player, Caroline Wozniacki as global brand ambassador. The Danish tennis star, Caroline Wozniacki will support Sony Ericsson for its Xperia™ smartphone portfolio. The...
Tata Photon Plus which empowers its user to get connected to internet anytime, anywhere through its mobile broadband service, has launched its innovative brand campaign. The brand campaign kicked off at one of the most primary location in Bangalore spreading...
At Delhi Metro Railway stations there are many Public telephone booths installed. These public telephone booths are from Reliance Communication. Similarly at Mumbai local railway stations, Tata Indicom has installed public telephone booths. But in today’s...
Micromax has launched its first Android phone A60, which was showcased yesterday at Delhi Bloggers Meet. Micromax has plans to bring in more handsets on world’s fastest growing mobile os i.e. Android, in near future.
Micromax Andro A60 - Their...
Airtel has recently gone for re-branding exercise, apparently with the aim of appealing to its diverse international audience . This has received mixed response from people some said it’s good up while some other said that it looks like Vodafone...
MNP coming soon , that is being said . But it’s difficult to believe as many times date has been announced and then rollout deferred. But Idea Cellular believes that it’s coming soon and launches another branding campaign with the aim...
Airtel is planning for a rebranding exercise and will unveil its new logo next week. ET reports that the company has set massive promotional budget to the tune of Rs.300 crore to establish the new brand. Airtel is already a strong brand in Indian...
