Just now I received an email from MTNL Triband my broadband service provider in Mumbai, offering me six months free trial of PC protection package. In order to grab a big pie, now ISPs are also offering value added services along with core product....
Author : Om Kumar Jha, BE, MBA & Assistant Manager at Idea Cellular Ltd
The challenging Changes
The strategic levers are difficult to maneuver on the terrains of changing competitive landscapes. The more rapid the change, the more challenging...
Bharat Sanchar Nigam Limited (BSNL), India’s largest integrated telecom service provider today announced the National Launch of service of BSNL bill payment and mobile top-up through mobile/Union Bank of India (UBI) ATMs. At the launch of the service,...
Loop Mobiles 3rd largest operator in Mumbai has introduced innovative prepaid bundling of various services in one pack. The offer named SmartPaid gives new as well as existing prepaid mobile customers to get bundled local and STD minutes, SMS 2GB mobile...
Vodafone Essar, one of India’s leading cellular services provider, has introduced prepaid services on its BlackBerry services. Although there are other operators offering prepaid plans on BlackBerry but Vodafone has become the first company to offer...
Telecom companies have using been various applications and services to enhance their engagement levels with customers using different channels and develop a strong bonding and brand equity. And now most of the action is now being played online specially...
Stiff competition among Internet Service Providers pushes them to adopt innovative tariff and pricing strategies. Airtel has introduced time based pricing to its broadband customers through speed on demand offer. The offer will enable its broadband customer...
Airtel one of the preferred telecom brand and leading Internet Service Provider has introduced free speed upgrade offer for is broadband customers. Customers will get free speed benefit worth Rs. 1125 getting 15 hours of free 2 Mbps surfing over the...
TATA DOCOMO, the GSM brand of Tata Teleservices Limited, has introduced GPRS data packs for postpaid subscribers. Prepaid mobile subscribers form the majority amongst all telecom subscribers and most of the lucrative offers are introduced for prepaid...
In a move that would redefine the Smartphone user experience in the country, Reliance Mobile and Samsung Mobile today announced the launch of India’s first Android powered CDMA handset Samsung Galaxy i899. Combing a unique blend of performance and...