Articles Posted in the " idea cellular " Category



  • Idea launches special recharges in Jharkhand

    Idea launches special recharges in Jharkhand

    Announcing the new offers, Mr. Monishi Ghosh, Circle Head – Bihar & Jharkhand, IDEA Cellular said, “We understand that our subscribers In Jharkhand need to reach out to their friends and family. At Idea, we have a customer first approach and always believed in providing differentiated and customized solutions to our customers. Right from introducing economic tariffs, it offers services bundled in a way that offer value for money. We hope that the new offers will not only drive usage on the network, but also connect more users with the Idea network in the region.



  • Idea launches ‘Magic Recharge’ offering surprise talktime

    Idea launches ‘Magic Recharge’ offering surprise talktime

    Idea Cellular too has launched a scheme in Andhra pradesh circle where customer gets surprise talktime on the recharge of Rs.60 which is named as ‘magic recharge’. This recharge of Rs.60 offers customer a surprise talk time in the range of Rs. 51 to Rs. 100 instantly. So there are chances of getting more value to a customer for this recharge resulting into customer delight. Minimum talktime in this recharge is at par with other top-up recharges being offered and the additional talktime is aimed at creating customer delight. This recharge is available both as paper coupon as well as electronic recharge.







  • Idea cellular running Chote Nawab Bade Nawab offer in Delhi NCR

    Idea cellular running Chote Nawab Bade Nawab offer in Delhi NCR

    Idea cellular is running Chote Nawab, Bade nawab offer in Delhi NCR circle. Under this offer get increased STD or local minute talktimes. The chote Nawab special recharge voucher of Rs. 50 denomination gives 90 mins of STD or local talktime. Similarly Bade nawab recharge voucher of Rs.100 offers 200 mins of STD or local mins. Under this offer the effective rate of calling comes to 50 paise/minute.



  • Idea Cellular joins 3G war, slashes 3G tariffs by 70%

    Idea Cellular joins 3G war, slashes 3G tariffs by 70%

    3G space is all set to bring smiles on Indian mobile users as telecom operators are on spree to slash 3G tariffs and make 3G more affordable. Just after 3G tariff reduction from telecom major Bharti Airtel , Idea cellular has joined 3G tariff war by slashing 3G data rates by upto 70% .











  • Idea launches ‘Idea Lifeline- Emergency Talktime Credit service’ in MH & Goa circle

    Idea launches ‘Idea Lifeline- Emergency Talktime Credit service’ in MH & Goa circle

    Idea cellular has launched emergency talktime credit service for prepaid mobile customers in Maharastra & Goa circle. Dubbed as Idea Lifeline, this service enables a customer to get talktime credit whenever they want to make an urgent call and do not have talkatime balance.

    In India a good number of prepaid mobile subscribers especially in rural areas oftenly face situations when they want to make one urgent call and do not have balance to connect. Based on this insight many of the mobile operators have come up with this innovative idea of offering credit balance which gets adjusted on further recharge.



  • Idea Cellular selects RealNetworks for Ringback Tone (RBT) Service in India

    Idea Cellular selects RealNetworks for Ringback Tone (RBT) Service in India

    Idea Cellular selects RealNetwork for Ringback Tone (RBT) Service in India. RealNetworks will power Dialer Tones for 10 key circles in Gujarat, Rajasthan, UP West, UP East, Bihar, Orissa, West Bengal, Kolkata, Assam and North East. The subscriber base of these circles constitute about one-third of Idea Cellular’s total base, who will now have access to globally advanced and innovative service features.





  • No Idea,Get Idea fetches Effie Award for Idea Cellular

    No Idea,Get Idea fetches Effie Award for Idea Cellular

    For quite some time, the brand campaigns of Idea cellular have yielded good result for the brand in terms of dragging customer attention ,increasing recall and generating positive brand preference. No Idea, Get Idea, India 3G pe Busy are classic campaigns which have successfully achieved the campaign objective. The success of campaigns is reflected in the MNP gains made by the company. The company has gained more than any other operators out of MNP.